CASE STUDY: CONSTRUCTION & REMODELING
From Page 10 To Page 1: How We Grew Bluewater Construction's Leads By 5x In 90 Days
Stuck On Page 10 While Competitors Took All The Leads
Bluewater Construction had been in business for years producing exceptional work but their online presence was holding them back. Despite having a website they were buried on page 10 of Google for their most important keywords, effectively invisible to potential clients searching for custom home builders in the Tampa area.
Bluewater Construction's competitors were ranking on page 1 and capturing all the organic leads. The business was surviving on referrals alone generating just 2 to 5 leads per month from their website, far below their capacity and growth goals.
They needed a complete digital transformation not just a website refresh.
❌ Ranking on page 10 for all target keywords
❌ Only 2-5 website leads per month
❌ Losing business to competitors ranking higher
A Complete Digital Overhaul
We took a systematic approach to transforming Bluewater Construction's entire digital presence from the ground up.
Complete Website Rebuild
Rebuilt the entire website from scratch with conversion focused design, fast load times, and proper technical SEO architecture built in from day one.
Full SEO Optimization
Comprehensive on-page and technical SEO overhaul including keyword optimization, meta data, heading structure, schema markup, and internal linking strategy.
CDN & Performance Setup
Implemented a global CDN infrastructure to dramatically improve page load speeds, a critical ranking factor and conversion driver for construction service businesses.
Local SEO Domination
Optimized Google Business Profile, built local citations, and created location-specific service pages targeting Tampa Bay area construction searches.
Their Old Site vs. What We Built
Toggle between Bluewater Construction's original website and the site we rebuilt from scratch. Same business, completely different result.
The original site had no SEO structure, no mobile optimization, and no conversion focused design.
Page 1 In 3 Months. 5x More Leads.
Within 90 days of launching the new website and SEO strategy the results were transformative.
Increase In Online Traffic
Page 1 Google Keywords
Months To Page 1
Leads Per Month (Up From 2-5)
Ongoing Partnership
Google Rankings Maintained
How We Did It In 90 Days
Month 1
Foundation & Rebuild
Complete website rebuild with proper technical SEO, fast loading architecture, and conversion-focused design. Google Business Profile optimization and local citation building.
Month 2
Content & Optimization
Created service-specific pages targeting Tampa Bay construction keywords. Implemented schema markup, CDN setup, and full on-page optimization across every page.
Month 3
Rankings & Results
Broke onto page 1 for 5+ target keywords. Traffic surged 324%. Lead generation jumped from 2-5 per month to 15-25 per month. Client renewed for ongoing partnership.
What A 5x Lead Increase Means For Bluewater Construction
Custom home building projects in Tampa Bay typically range from $150,000 to $500,000+. Going from 2-5 leads per month to 15-25 leads per month means:
10-20 additional qualified leads per month
Potential $1.5M-$10M in additional annual project pipeline
Sustainable organic growth that compounds over time
Could Your Construction Business Be Our Next Case Study?
We specialize in getting Tampa Bay contractors and home builders found on Google and generating consistent qualified leads.